CRM Administrator (m/f/d) + Business Analyst (CRM knowledge base)

Why join the Marketing & Sales department?

As our organisation transforms, so does Marketing. We are evolving from a traditional communications and campaign function into a strategic growth partner that works hand in hand with the business. Our mission is to place the customer at the centre of every decision, connect business strategy with customer needs, and accelerate sustainable growth through data, digital, content, and customer experience.

Joining our Global Marketing & Digital team means becoming part of this transformation. You will collaborate closely with commercial, product, and business teams across the organisation, helping shape customer-centric strategies, drive growth initiatives, and create measurable business impact. Your contribution will not only support our marketing ambitions—it will help influence the future direction of our business.

In our Marketing & Digital department, growth is a collective journey. We challenge ourselves, learn together, innovate together, and succeed together. Together, we are helping shape the future of the electrical industry by creating stronger customer relationships, accelerating digital transformation, and unlocking new opportunities for growth.

If you are passionate about making a real business impact and want to help build the next generation of marketing, join us and be part of the journey.

As CRM Administrator (m/f/d) & Business Analyst, you will report to the Marketing & Sales Excellence Manager based in La Roca for a permanent contract. 

Your Mission

As CRM & Business Analytics Specialist, you will combine operational CRM expertise with business analytics capabilities to maximize the value of our CRM environment. You will support users, ensure high data quality, drive CRM adoption, and transform data into actionable insights that help Sales and Business teams make informed decisions and continuously improve performance.

• Act as the main point of contact for CRM users across the local organization.
• Provide day-to-day CRM support, troubleshooting, and user guidance.
• Create, implement, support and optimize CRM- related business processes.
• Drive CRM adoption and promote best practices across Sales teams.
• Define, organize,deliver and evaluate user training sessions and workshops.
• Ensure data quality, consistency, and governance within the CRM platform.
• Analyze CRM and sales data to identify trends, opportunities, and areas, translating data insights into initiatives that deliver measurable business value.
• Develop reports, dashboards, and KPIs to support business decision-making.
• Translate business requirements into scalable CRM solutions and analytical insights.
• Collaborate closely with Sales, Marketing, Business Units, central and international stakeholders to align on priorities sharing the needs, share best practices and optimize performance.
• Support system enhancements, testing activities, and new releases in CRM.
• Translate local business needs into scalable CRM solutions and support deployment of central initiatives in local organization.
  
  

Your Profile

• Experience with CRM systems such as Microsoft Dynamics 365, Salesforce, or similar platforms.
• Experience in business analysis, reporting, and data-driven decision-making.
• Solution-oriented and proactive mindset.
• Strong analytical skills and ability to interpret complex data sets.
• Knowledge of reporting and visualization tools such as Power BI, Tableau, SQL or similar.
• Strong understanding of sales processes and customer relationship management.
• Ability to translate business requirements into CRM improvements and actionable insights.
• Strong active listening, communication and stakeholder management skills.
• Structured, organized, and detail-oriented way of working.
• Strong mindset with the ability to understand end-to-end processes and their impact on business performance.Customer-centric mindset.
• Experience collaborating with cross-functional and international teams.
• Fluent in English; Spanish is highly desirable. Additional languages are a plus.

What we offer?

• Personalized onboarding experience program designed to make your first days smooth
• Opportunities to learn and grow through Hager Group's awarded Hi University. 
• Internal career opportunities, over 25% of our recruitments are through internal mobilit

What are the recruitment stages? 

• Once your CV has been selected, you will be contacted by a recruiter for an initial phone exchange.
• You will be invited for a first interview with the hiring manager & the recruiter 
• A second Interview will be then organized with the N+2 & the HR manager

Our success relies on collective energy. Apply now and power up your future with us!